Arup is a digital marketing professional for past 9 years. With his vast experience in the field, he is currently heading Hungama Digital Services in North & East regions of India. His teams manage overall marketing strategy to improve online reputation and increase brand credibility in the online space. He has assisted clients with experiential marketing campaigns, augmented reality and social media campaigns during his stint in the industry. His clientele ranges from FMCG, consumer durables, liquor, infrastructure etc. Other than work, he enjoys networking with people, watching movies and listening to music.